TryMus’ Social Media Tips: Video Editing
Having unique, eye-catching video content helps to engage, entertain, and inform your audience. Ana, our video editor, shares her tips on video editing:
From the start, your priority should be capturing good photos and videos to use in your edits. This is possible with phone cameras!
Be aware of creators and trends so you can gain inspiration for your own content. Do not reproduce their content, but come up with your own unique ideas that are in line with your brand.
Use professional editing tools. I use Adobe Premiere and Adobe After Effects which save a lot of time in the editing process. But there are a lot of free softwares you can use, or edit inside apps like Instagram or TikTok.
Understand the attention span of your audience on each platform. TikTok and Instagram content is very quick, whereas on YouTube, longer formats are a must-have.